Plus500’s proposed Guru acquisition would provide a regulated Brazilian broker-dealer base

Plus500 has conditionally agreed to acquire full ownership of Guru Corretora de Títulos e Valores Mobiliários, establishing a direct regulated base in Brazil if the transaction completes.[1]

Plus500 reported more than $860 million of cash resources at 30 June 2026 and plans to fund the acquisition from existing cash. The consideration was not disclosed, so the near-term return on the purchase cannot be calculated from the announcement.[1]

Brazilian market entry

Guru’s permissions and local team create a route to Brazilian securities and derivatives. They do not mean every Plus500 product becomes available in Brazil at closing, or that existing customer accounts migrate automatically.[1]

The acquisition complements Plus500’s technology partnership with Nelogica and its presence in Colombia. The combination suggests a regional strategy that uses both partnerships and owned regulated entities.[1]

The acquisition is to be paid for on completion from existing cash. Plus500 did not disclose the purchase price. Its stated cash resources of more than $860 million at 30 June 2026 are the funding pool, not the price of Guru.[1]

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