Plus500 agrees to buy Brazil’s Guru, adding local brokerage to its international expansion

Plus500 agreed on 20 October to acquire Brazilian broker-dealer Guru Corretora de Títulos e Valores Mobiliários, adding a planned domestic-market business alongside its existing route to US futures through Nelogica. The full-ownership purchase remains subject to regulatory approvals and other closing conditions.[1]

Domestic brokerage complements the overseas futures connection

Plus500 describes Guru as authorised by Brazil’s central bank and CVM. Intended products include local stocks, futures, options and fixed income; individual launch dates are not specified.[1]

The Nelogica partnership was disclosed in the 10 August interim results. It links a Brazilian trading-technology distribution channel with Plus500’s US futures execution, clearing and post-trade infrastructure for CME markets. Guru would add a local securities intermediary with a different account and regulatory framework.[2][1]

The distinction matters operationally. A platform connection can distribute an existing overseas service without creating a domestic securities account. Buying a local intermediary can support a different account, product and regulatory framework. Integration therefore involves more than translating the trading screen: order routing, client agreements, account records and asset servicing have to match the service actually offered. This is the business implication of the two structures, not a published Guru integration timetable.[1][2]

Existing cash will fund the purchase

The consideration is to be funded from existing cash. No purchase price was disclosed, so the announcement does not support a transaction valuation multiple.[1]

Plus500 reported cash of $861.3m at the half year. Its interim results put non-OTC activity at approximately 15% of first-half group revenue, up from around 13% a year earlier, with growth of about 30% in that activity. These rounded figures describe the six months to June and the group’s diversification before any Guru contribution.[2]

Brazil and the US have separate implementation timetables

The 13 October agreement to buy US broker-dealer Hedge is another conditional market-access transaction. Plus500 linked that purchase to a US app planned for the first quarter of 2027. The Guru announcement specifies neither a closing date nor individual Brazilian product-launch dates, so the US schedule supplies no timetable for Brazil.[3][1]

The next milestones are completion and the Brazilian account and product terms. They will show which entity serves customers, how domestic orders and assets are handled and where the offering connects with the group’s international infrastructure.

Report an error or submit an update